SEO PowerSuite Review

Over the last few weeks I’ve heard loads of people talking about SEO PowerSuite, so I decided to give it a shot. I’ve never really been a fan of SEO tools to be honest, but since I heard so much about SEO PowerSuite I thought that I should at least give it a chance. After all, it’s hard to say no to the free version which has so many features. I’m also giving away SEO PowerSuite Professional (worth $399), find out more at the end of this article.

If you’ve ever tried out tools like this in the past, you’ve probably noticed that they can take hours and hours until you actually learn how to get the most out of them but that’s what makes SEO PowerSuite different – it’s simple to use.

When you download SEO PowerSuite you get 4 different programs (if you choose to install all of them, you don’t have to get all 4 if you don’t want to). These are: Rank Tracker, Website Auditor, LinkAssistant and SEO SpyGlass. I think this is why it’s so easy to use, rather than having everything all over the place in one program, they’ve split things into 4 different programs. I’m going to go through each one of these programs so that you know what to expect from SEO PowerSuite:

Rank Tracker

Rank tracker is the first program that I went to, mainly because one of the sites that I’m working on jumped up a few positions this morning. As you guess, Rank Tracker is used to track your rankings! It does much more than just this though. Using rank tracker you can also see how many searches each search term has, how many visits you can expect to get from the position that your site is currently at, what the competition is like for search terms, compare multiple sites to see which site is performing better (perfect to keep an eye on your competitors, see the image below) and much more.

This is all you’ve got to do to get started with Rank Tracker:

Enter the URL of your site.
Select country/countries.
Enter the keywords that you want to check.
Wait a few minutes for it to load.
Done!

Here’s a quick tip that took me a while to find out: By default, Rank Tracker uses global searches to see how many searches there are for a search term, which isn’t of much use if you run a site targeted towards the UK for example. To change this, click on preferences, KEI Settings, Number of Searches and then tick local rather than global. However, you’ll need to add your Google Adwords account to be able to do this.

Website Auditor

Website Auditor is another program that you can get from SEO PowerSuite. This program basically makes it a lot easier to find out about ways that you can improve your site. The great thing about this is that all you need to do is enter in a URL and let the program do everything for you. Since it checks so many factors it can take a while to finish checking everything though, so it’s not a bad idea to let it run in the background for a while. It took around 2-3 minutes to check this site, which isn’t exactly a large site so just let it run in the background. By the way, don’t be put off if a few captcha’s pop up while this program is checking your site, this only happens since the program uses a lot of services online and obviously they want to make sure that you aren’t a bot.

This program checks loads of things such as whether there are any errors in the code of your site, if there are any broken links, if any titles are over 65 characters long (not good for SEO), if all pages have a meta description and so on. You can see a small part of the report that I got below, there’s quite a lot in it so it’s hard to fit all the info in a screenshot. Apparently there are much more features in the paid version of the Website Auditor program too!

LinkAssistant

Getting backlinks to your sites can take up loads of time, especially when you only want quality links rather than loads of spammy links. Even though some people say that you shouldn’t need to build links if you’ve got a quality site, it’s very rare for any site not to need to do some sort of backlinking. LinkAssistant helps you get quality links without spending too long messing around trying to get them. After you enter in your URL, anchor text and so on you’ll see this:

Let’s say that you select the first option to “find sites by keyword search”. In the next screen you enter in the keywords that you want to search for and then you’ll end up with something like this (I searched “internet marketing”):

After this, you tick all the sites that you’re interested in getting a backlink from. And finally you select what you want to do to try get a link from the sites; you’ve got plenty of options as you can see below:

This makes it so much easier to keep track of the link building work that you’re doing. Not only this, but LinkAssistant also has an email client so you can email them straight from the program itself.

SEO SpyGlass

Last but definitely not least, there’s SEO SpyGlass. If you own a site you’ve more than likely spent some time checking out your competitors backlinks to see what they are getting up to. Doing this manually isn’t one of the easiest jobs in the world, so why not try out SEO SpyGlass? This program makes it so easy to find competitors backlinks from link directories, forums, blogs etc. so you can see what your competitors are doing and maybe even find some links that you could also get for your own site! Each backlink is also given a link value as you can see in the image below so that you can see which links could be the most valuable to your site.

Overall, I really like SEO PowerSuite and would recommend it to anyone who owns their own websites and wants to get more traffic or whatever. These 4 programs do just about everything that you’d ever want really. There’s also plenty of information online about each program so if you ever need a bit of help with something you should be fine (I looked up a few things and found them straight away!).


Win SEO PowerSuite Professional (worth $399)

2012 has been a busy year in the world of SEO, and I’m expecting 2013 to be the same! So, to help you out in 2013 I’m giving away this great prize. If you want to win SEO PowerSuite Professional, simply follow me on Twitter and retweet the tweet that’s below. The competition ends on January 1st 2013 and I’ll announce the winner on January 1st.

And the Winner is…